Let’s talkWe automate the repetitive work slowing your team down.
Moshn builds AI systems that prepare follow-ups, process documents and keep your tools in sync. Built around your existing team, with their approval where it matters.
30 minutes · Free · No obligation- 01Emails, transcripts and CRM
Deal history, pricing and playbooks pulled together.
02A company brain the team can askAnswers from their own files, with sources.
- 03Call notes become follow-ups
Finished and ready to send. Runs 24/7.
- Result14hr → 3min
Lead response time. 3× qualified pipeline in two months.
“Now it lives in one company brain the whole team can ask.” Steve Hui, Founder.
Brands we’ve worked with
Client feedback
What clients say.
Impact PartnersSales outreach · Executive recruitment“As an executive recruiting firm, everything we do is relationship-driven, so we were wary of automating outbound. Artem built us an AI outreach system that tested messaging, learned from what prospects said, and kept improving. By the end of the pilot we had a genuine pipeline and a new client signed.”
Sarah TelgarskyPrincipal & Sales Lead · Impact PartnersInternal knowledge · Architecture practice“Five years of institutional knowledge and project history lived in files we had to manually search. Now it’s a single system the whole practice draws on. It answers from our own work, holds our standards, and never forgets a thing.”
Brett Roake-BarefootPrincipal · Ministry of Architecture + Interiors01 / Automation in practice
From a full inbox to work ready for review.
Here’s one example: an invoice comes in, the details are prepared and a mismatch is sent to the right person.
Illustrative workflows with fictional data. Your build follows your process, rules and tools.
Invoice processing
Less copying.
Clearer approvals.
The system reads the invoice, prepares a draft bill and checks the amount against the purchase order. Finance reviews the exception with the details already attached.
- Today
- Open the PDF. Retype the fields. Find the purchase order. Chase an approval.
- With automation
- A prepared bill, completed checks and a clear queue for anything that needs a person.
Gmail
Xero
SlackDraft billExtracted- Supplier
- Northline Supplies
- Invoice
- INV-1842
- Total
- $2,400
PO-204: $2,200 · Invoice: $2,400
Review the difference before approval.
A draft bill and the mismatch go to the reviewer. No payment is made.
Illustrative workflow · Fictional data
Another exampleWhat about customer support?
Customer support
The same question.
A reply ready to review.
Sort incoming requests, pull in customer context and prepare replies to repeat questions. Give your team the issues that need judgement, with the history already there.
- Today
- Read every ticket. Search another tool. Type the same answer. Forward the difficult ones.
- With automation
- Routine replies ready to check. Exceptions assigned to the right person with the context attached.
Zendesk
ShopifySlackCustomer support / #1086NormalHi, where is order #1042? I haven’t had an update since Monday.
Dispatched · Tracking available
Hi Jamie, your order has been dispatched. You can follow its progress using the tracking link below.
View order trackingSource: order #1042 · Shipping guidance
Routed to a support specialist with the conversation attached.
The routine reply is ready for review. A separate refund dispute goes to a specialist.
Illustrative workflow · Fictional data
02 / What else we build
Start with the task that keeps coming back.
A report someone rebuilds every Friday. A follow-up that gets forgotten. Information buried in a shared drive. Choose an area to see what we can take off your team’s plate.
Document processing
Reduce the cost of manual data entry.
Forms, documents and incoming requests
Invoice inbox
Shared documentsBills & supplier recordsYour business workflow
Your fields + processing rules
- Key details extracted
- Records prepared for review
- Exceptions sent to the right person
We map the documents your team handles, the fields you need and where the data goes. The workflow extracts information and checks it against your rules. Unclear or missing details go to a person for review before records are updated.
Sales & follow-ups
Spend less time preparing the next step.
Conversations, sales records and call notes
CRM & deal history
CRM & account records
Approved call notesYour business workflow
Your sales process + approved templates
- Customer context in one place
- Proposal or follow-up drafted
- Ready for your team to approve
We connect the accounts and records you approve, then prepare follow-ups or proposals from the available context. Your team checks pricing, commitments and the final message. Available integrations and account requirements are checked before the build.
Customer onboarding
Start new work with less back-and-forth.
A new customer and their intake information
Customer intake
Project checklistTeam handoffYour business workflow
Your onboarding checklist + handover rules
- Customer record prepared
- Missing information flagged
- Tasks routed to the right team
A completed form or approved deal starts your onboarding checklist. Information is added to the agreed records, missing details are flagged and owners receive their next tasks. We test the handoffs with your team before rollout.
Reporting & updates
Stop rebuilding the same report.
The business data your team already collects
Accounting data
Operating metricsFinancial reportsYour business workflow
Your reporting format + source records
- Updates collected on schedule
- A report drafted from the data
- Source links and gaps included
We agree which sources and calculations belong in the report, then automate the collection and preparation. Figures remain traceable to their source. Missing or conflicting data is flagged for review, so your team can check the report before sharing it.
Internal knowledge
Help your team find the answer faster.
Your procedures, templates and business knowledge
Company playbooks
Internal documentationShared knowledgeYour business workflow
The information each person can access
- Answers grounded in your documents
- References back to the source
- Unanswered questions flagged
We organise approved documents and procedures into a searchable knowledge base. Your team can ask questions through an agreed interface, with source references and access controls. We define who maintains the material and what happens when the system cannot find a reliable answer.
Works with your stack
Built into the tools your team uses.
We start with the software your team already uses and check which connections are available. If a new tool would help, we explain the reason and the cost before you decide.
SlackNotion
AirtableHubSpotSalesforceXeroQuickBooksGmailGoogle DriveGoogle Sheets
Google CalendarSlackNotionAirtableHubSpotSalesforceXeroQuickBooksGmailGoogle DriveGoogle SheetsGoogle CalendarAsanaZendeskShopify
StripeTypeform
CalendlyConfluence
WhatsAppFathom
ChatGPTClaudeAsanaZendeskShopifyStripeTypeformCalendlyConfluenceWhatsAppFathomChatGPTClaudeLess manual work across your business. 30 minutes · Free · No obligation.
Book a free intro call03 / How it works
Start with one process. See what changes.
- 01
Audit
Agree what is worth building
After an introductory call, we map the chosen workflow with your team. We agree the deeper discovery work, expected benefit and costs before the build.
You get: a defined scope, quote and success measures.
- 02
Build
Build it around your business
We connect the agreed tools and build the repeated steps. Your team tests it with real examples, including missing information and cases that need a person.
You get: a working system tested against your process.
- 03
Launch
Make it part of the working day
We roll it out with your team, document how it runs and train the people using it. Ownership, access and the handover are agreed in your scope.
You get: team training, documentation and a clear handover.
- 04
Improve
Measure the difference
Compare time spent, rework and running costs with the starting point. Agree monitoring, maintenance or further improvements based on what your team needs.
You get: a review of results and separately agreed support.
What about rollout and ongoing costs?
- You bring
- The people who do the work, your tool list and a few real examples.
- We handle
- The agreed setup, integrations, testing, documentation and training.
- Before you commit
- Compare the expected benefit with build costs, software, AI usage and support.
- When you switch
- After testing with your team. Keep useful tools and agree how to handle exceptions.
Make the business case
What is repetitive work costing your team?
Copying data between tools. Preparing documents. Chasing updates. A few hours per person adds up across a team. Use your own numbers to see the cost.
Minutes per person, per week
Estimated manual workload
each week
- Preparing documents & reports30 h
- Moving data between tools20 h
- Chasing updates & follow-ups20 h
20 people × 210 min ÷ 60 = 70 h a week. Illustrative workload, not a savings forecast. Use a fully loaded hourly cost in your own currency. Annual estimate assumes 52 weeks; only some of this work may be worth automating.
Meet your builder
You’ll work directly with me.
Instagram
YouTubePreviously at Microsoft & Relevance AI · Built for AWS, Deel & Auckland Council
68k+ followers on Instagram. I share how I build AI systems in public, and 9,000+ founders and creators read my weekly newsletter on practical AI.
Ex-Microsoft and Relevance AI. Engineering at big tech and at one of the first AI agent platforms, now applied to your team’s workflows.
Built for brands like AWS, Deel and Auckland Council. Same method every time: find where the hours go first, build second, hand over the keys.
Software engineer. I work directly with you to understand the process, build what helps and give your team a system they can use.
“Good automation starts with understanding the work.”
A few good questions
Before we talk.
What kinds of businesses do you work with?
Established businesses with teams doing repeatable work across sales, operations or customer service. Industry matters less than the process: how often it happens, how much time it takes and whether improving it would justify the investment.
Do we have to change our tools?
Often, no. We start with the software your team already uses and check which connections are available. If a new tool would help, we explain the reason and the cost before you decide.
What does it cost?
The introductory 30-minute call is free. Any deeper workflow audit, discovery or build is scoped and quoted separately, with software, AI usage and support costs made clear. You can weigh the full cost against the likely benefit before committing.
How do you measure the savings?
We establish a baseline for the agreed workflow: volume, time spent, rework and operating costs. After rollout, we compare the same measures and account for the cost of running the system. Hours freed up are extra capacity; cash savings depend on which costs actually fall.
Do we need a technical team?
We handle implementation and train the people who will use it. You provide a process owner, examples of the work and access to the agreed tools. Documentation and support arrangements are part of the handover.
What happens to our business data?
Before access is granted, we agree which data is needed, who can use it, which services process it and how long it is kept. Access controls and provider settings are reviewed for your build. Confidentiality terms, including an NDA where needed, are agreed up front.
Can we start with one workflow?
Yes. That is usually the best starting point. A contained build gives your team something useful to test and gives us evidence for whether expanding makes sense.
Who owns the system, and what happens after launch?
Ownership, account access and any third-party licences are set out in your project scope. We document the workflow and train your team. Monitoring, maintenance and ongoing improvements are agreed separately so you know who is responsible and what it costs.
Start with a conversation
What keeps your team busy, but shouldn’t?
Bring one repeated task to a free 30-minute call with Artem. We’ll discuss how it works today, where automation might help and what we need to find out next.
30 minutes · Free · No obligation
A first conversation about fit and next steps. A detailed workflow audit or build is scoped separately.
Recording and transcription are optional. We ask for your permission before capture starts. Prefer no recording? We take manual notes.
Prefer email? Tell Artem what you’re working on
- 30 minutes
- Video call
- Free, no obligation
Opens the calendar full screen. Pick any time that suits you.
For established teams ready to invest in more efficient operations.